Lauren Michaud Knotts
Director of Marketing
As Director of Marketing, Lauren’s role covers everything from promoting the firm’s brand across the local and digital accounting landscapes to positioning the team to proactively identify, capture, nurture, and grow business opportunities. She was brought in to drive initiatives that align expertise, relationships, strategy, and execution.
Lauren manages a team who produces a wide range of digital and written media as well as proposals and events. The team supports strong data infrastructure and operations that yield consistent, measurable growth.
With 20 years of marketing experience, Lauren’s career spans national corporate businesses, small non-profits, and local startups. She has worked to promote the expertise and services of corporate defense lawyers, community planners, pediatric therapists, economic developers, and entrepreneurs, to name a few.
Identifying as a communicator first, Lauren excels at working with experts to extract key messages, weave them into a compelling narrative, and develop strategies to effectively reach their target audience. She prides herself on leading meaningful collaboration, creative execution, and innovative programming to set Faulk & Winkler apart in an ever-changing business landscape.
Designations
2026 Practitioner of the Year, Public Relations Association of Louisiana (PRAL)
Memberships
Professional
Education
Millsaps College
Bachelor of Business Administration, Business and French
Emerson College
Master of Arts, Integrated Marketing Communications